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How to Create High-Converting Copy for Every Marketing Situation

 
 
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​“My copy’s not converting - and I have no idea why…”

​“No one’s opening my emails…”

​“My messaging isn’t working - I’m attracting the wrong audience...”

​If you’ve ever uttered these words, you’ll want to join Linda as she shares tactics behind copy that converts.

​Spoiler Alert: Conversion copywriting is more than writing copy that ‘sounds good.’

​In fact, the actual writing is a small part of writing copy that converts.

​You’d discover:

  • ​The role of decision-making psychology 

  • ​Little-known tips for conducting research and customer interviews

  • ​Proven copywriting formulas that work for every marketing occasion

​And… most importantly, how to assemble your findings into logical steps that tell a story… a story where they see themselves as the hero. And your solution will help them get there.

​Copy converts when it’s written in the voice of your prospect, at the level of their decision-making awareness, and makes them realize you’re the only solution for them.

​You’ll also learn:

​→ How to create irresistible headlines and subject lines 

​→ Ways to write for various levels of awareness (unaware, pain aware, etc.)

​→ The impact of microcopy like, button copy

​Whether you’re in sales or marketing, conversion copywriting makes the difference between a click… or a scroll through. 

​Register now and join: How to Create High-Converting Copy for Every Marketing Situation.

About Linda Melone: Linda has been a writer since she could string together a sentence.

Is a serial entrepreneur: Linda has been a pastry chef, bakery owner, and... ironically, a personal trainer who also ran an online fitness course for women over 50 who excelled (re: won awards, made money) in each of these.

Unable to join us Live? That's okay. We'll be uploading a replay of the session to our past recordings section so you can watch the session in your own time.