FiBAN Case Hearing: Circulate (Online)
Circulate is building the data layer of the €250bn European packaging industry (€1.2tn globally).
📋 PPWR (EU 2025/40), in force since August 2026, requires every company selling packaged goods in the EU to hold packaging data per SKU, component and market — 1M+ obligated companies in Germany alone
🤖 Packaging remains analogue, and Circulate's AI turns any spec sheet, certificate or email into structured data, connecting players across the value chain
📈 Packaging software is an emerging €7bn market by 2030 with no category leader yet
💰 Contracted ARR grew 3.6x in four months (€37k → €134k, May–Sep 2026), on 24–36 month contracts paid annually upfront
🔁 Foxway (3rd-year renewal, €100k upfront) reports −14% cost and −60% CO₂ from better data; packaging distributor Nyah runs its 10,000-SKU PIM on the platform (3-year contract)
📦 5,000+ SKUs structured, 8,000 onboarding, 500+ suppliers in network
🤝 Backed by J12, Antler, Philian (Karl-Johan Persson), Susanna Campbell and other leading Swedish investors
🚀 Raising €300–400k to hire a CCO, reach profitability within 18 months, and build GTM beyond founder-led sales — ahead of a larger growth round on Circulate's own terms. Seeking strategic angels in Finland and the Baltics, where early traction is already visible.
Join us online to hear from the founder, lead investors ask your questions and get the answers. No strings attached. If you find your next investment case here, great! If not, on to the next one!
Agenda:
- Intro by founders (5-10min)
- Latest progress from company (5-10min)
- Lead/committed investor comments (3min)
- Q&A (20-30min)
This is a FiBAN investor event, outside participants allowed with strong referrals.