

Turning Industry Awards into Product Marketing and ABM Wins
From Podium to Pipeline is a closed-door coffee roundtable for Bengaluru marketers on what happens after the trophy: how awards like the Stevies and Globees become positioning proof, content fuel, and genuine ABM currency.
This is not a talk with slides. It's a small table, good coffee, and an honest working conversation with people who have entered, won, and squeezed real value out of these programs.
What we'll get into:
Which awards are actually worth your time and entry fee (and which aren't)
Writing entries that win: positioning your story for judges
Turning a win into proof across your website, decks, analyst and press conversations
The ABM angle: using awards to warm up target accounts and give sales a reason to reach out
Stretching one win into months of content and credibility
Who should come: product marketers, ABM and demand gen folks, founders, and brand or comms marketers who want credibility assets that convert.
Your ₹399 seat covers:
Your coffee (obviously)
WIPM swag to take home
A curated, closed-door conversation you won't get on LinkedIn
Hosted by Women in Product Marketing (WIPM), a global community of 5,100+ product marketers across 30+ cities.