TMA x Shweta Bhatade:"Go To Market Strategies"

​A live session on the go-to-market decisions that make or break early traction: positioning, ICP, channels, pricing, funnel, and using AI to move faster across all of it.

​Most early founders don't stall on the product. They stall on getting it to market. This session works through the decisions that decide whether traction happens, on a real founder's business, so you watch it go from scattered to clear in front of you.

​What you'll walk away with:

​1. The go-to-market motion that fits your product, instead of a playbook borrowed from a startup nothing like yours
2. Positioning that makes the right buyer stop and think "this is exactly for me"
3. The customer who'll actually pay first, and the good-looking wrong ones quietly draining your time
4. The one or two channels where your buyer already is, instead of ten that go nowhere
5. The single leak in your funnel losing you the most customers, and why that's the only one to fix first
6. The exact ways to put AI to work at each step, so an afternoon does what used to take weeks

​You leave with decisions made, not notes to action later. Built for founders who are early and working with limited time and money. Real examples worked live, and your own situation is welcome in the room.
📅 [19.08.2026] · online · 45 min