

BACK TO BASICS
To enter the front of the building, tap ‘VISITOR PASS’ on the intercom and enter PIN CODE: 855001 and tap ‘enter’ to unlock the door or gate.
Go down the hallway and take the elevator to the second floor.
Wellness has gotten loud, optimized, and performative. It's time to get back to the basics.
Join us in New York City on Friday, October 16th from 12:00-4:00 pm for Back to Basics, hosted by the founder of Rooted, Marlee Reiter.
This event will bring together entrepreneurs, brands, investors, and service providers passionate about returning to basic, ancestral principles. Real food, honest products, moving with purpose, and human connection.
Here's what's included with your ticket...
Conversations with health and wellness professionals building towards this movement. Hear from founders and executives about the principles behind their brands!
Curated brand showcase and marketplace. Explore 40+ brands, meet the founders behind the products, and build your own bag of complimentary products and offers to go!
Curated with Morgan Stup Health and sponsored by Ramp.
Catered Luncheon. Special thanks to Impact Kitchen, Sourmilk, MUSH, Seatopia, and NADAS for providing lunch to our guests!
Community Building. Make time to connect beyond the panels with people who share your passions.
AGENDA
12:00–1:00 PM | Catered Lunch + Brand Showcase
1:00-2:00 PM | Opening Remarks + Panel Programming
Best For You with Seth Goldstein & Steven Rofrano, Katerina Mountanos, Audrey Burger, Hunter Stoler, Morgan Stup (moderator)
Connection is The Protocol with Lavinia Errico, Robbie Bent, Brian Von Ancken (moderator)
2:00–2:30 PM | Break & Brand Showcase
2:30–3:30 PM | Panel Programming
Wealth Beyond the Wallet with Luke Novak and Holly Felicetta
Honest, From Day One with Gabriella Gains, Tonya Reznikovich, Jess Davidoff, Colton Troyer, Nate Rosen (moderator)
3:30–4:00 PM | Community Building + Brand Showcase
Special thanks to our presenting partner - Ramp, to our supporting partners - ForceBrands, Opply, and DISCOBALL, and community partners: 1800DTC, WILLPOWER, Impact Kitchen, Caravan, and Cistern Capital for their support!
Whether you’re discovering these brands for the first time, building something of your own, studying, investing, or working in the industry, you’re invited to be a part of the conversation. Learn more about Back to Basics here , and we look forward to seeing you there!