Validate Before You Build: how to test your market without burning your budget

​How can you find out if your idea really works before investing time and money?
On 26 November, join us online with Lorenzo D’Amelio, CEO and Founder of Merakyn, to explore how to validate your market quickly, effectively, and affordably.

​A serial entrepreneur and investor, Lorenzo founded BTREES over ten years ago—one of Italy’s first startups in the social media space—and today leads Merakyn, a company that helps startups test their markets and build efficient go-to-market strategies.

​During the event, he will share his entrepreneurial journey, key lessons learned, and real case studies from startups he has supported, offering practical tools and insights for anyone ready to take their idea to the next level.

​You’ll also have the chance to interact directly with him and—why not—get feedback on your own startup.
Lorenzo will also talk about Startup Africa Roadtrip, his passion project that empowers and invests in African startups through tailored training programs and an investment club he personally founded.

​A unique opportunity to learn how to validate, grow, and innovate—without wasting resources.

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​The Zoom participation link will be sent to participants before the event starts.