Cover Image for Christmas in Retail: From Forecast to Festive Experience
Cover Image for Christmas in Retail: From Forecast to Festive Experience
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Christmas in Retail: From Forecast to Festive Experience

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Dubai, United Arab Emirates
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β€‹πŸŽ„ Christmas in Retail: From Forecast to Festive Experience

​How do you execute the Christmas season successfully β€” balancing product availability, inventory management and a great festive shopping experience?

​This Saturday, SEE Community will host a Christmas round table with Pankaj Sajnani, Commercial Director at Choithrams, who will share the retailer perspective on seasonal planning and execution.

​We’ll discuss:

β€‹πŸ“Š How early should seasonal planning really start?

β€‹πŸŽ― How can retailers anticipate trends and expectations of different shopper audiences?

β€‹πŸ›’ How should store space, seasonal zones and activations be managed to drive traffic and basket size?

β€‹πŸ“¦ How do you balance availability with the risk of leftovers, expiry and post-season liquidation?

β€‹πŸŽ„ And what are the best β€” and worst β€” seasonal retail practices we can learn from?

​Join us for a practical discussion, real retail experiences and ideas worth taking into the next festive season!

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​#SEECommunity #Retail #CategoryManagement #ShopperExperience #SeasonalRetail #ChristmasRetail #FMCG

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Dubai, United Arab Emirates
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SEE community
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