

Field Marketing is More Than Booths - It's a Growth Engine.
Field Marketing is Way More Than Booths - It's one of the most powerful levers for driving pipeline and accelerating deals - when done right.
Join us for a unique meetup where field and event marketing meets performance and revenues , featuring real-world stories and actionable insights from top marketing and creative leaders. Network, learn, and walk away with actionable ideas you can put to work immediately.
📅 Date & Time: Nov 16, 6:00 PM
📍 Location: Melio Offices, TLV.
Who Should Attend
✦ Field Marketing Managers
✦ B2B Marketing Leads
✦ Growth Professionals
✦ Startup Marketing Teams
🎤 Hosted by:
Roy Naar - Fractional CMO, Growth Marketing Advisor and founder of Growth Marketing Pros.
Inbal Nagad- Brand & Field Marketing Advisor
Agenda & What to Expect:
18:00 – Pizza & Networking
18:20 – Roy Naar & Inbal Nagad - Opening remarks
18:30 – Ilil Ben Zur (Head of Brand) & Moran Schindler (Brand Lead) @ Melio: Turning Meh into Memorable - How we turned the world’s largest accounting convention into the hottest event of the summer.
18: 50 - Ayelet Glauberman (Director of Marketing @ AppsFlyer):
Embracing Change: How AI Redefines Field Marketing Success.
19:10 - Elad Shmilovich (Head of Marketing @ Anchor):
The Boothless Advantage: Winning a Conference Without Sponsoring It.
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About Growth Marketing Pros
GM Pros is Israel’s leading community for tech marketing and growth pros — a place to connect, share, and push the limits of what marketing can do.
See videos and pictures from our last community events: https://growth-marketing-pros.com/
About Melio
Melio is a leading B2B payments platform that helps small and medium-sized businesses in the U.S. manage their accounts payable and receivable with ease. By streamlining bill payments, invoicing, and cash flow management, Melio empowers businesses to pay and get paid faster — all from a simple, centralized dashboard. The platform integrates seamlessly with accounting software like QuickBooks and Xero and supports multiple payment methods including ACH, cards, and checks.
in June, Melio agreed to be acquired by Xero, a global small business platform. By combining Xero’s powerful cloud accounting platform with Melio’s bill payments platform, Melio is unlocking even more value for businesses, advisors who support them, and partners. With offices in New York and Tel Aviv, Melio continues to drive innovation at the intersection of fintech and operational simplicity.
Check out open positions: https://careers.meliopayments.com/
⚠️ Important to Note
☞ Registering through this page is an application for approval and will be reviewed by the team before tickets are confirmed.
☞ Registration approval is based on role, company, and content relevance.
☞ Please note we won’t accept attendees without confirmation.
☞ Tickets are personal and can only be used for the assigned guest.