

Bigger than the deal: delivering more partner value with IP - Xsolla Clubhouse
Title: Bigger than the deal: delivering more partner value with IP
Description: Every studio has assets it isn't fully using — an IP with untapped reach, a distribution problem no single vendor can solve, a brand partner it doesn't know how to approach. This session brings together IP, licensing and marketing experts to unpack what each side actually delivers, where their work overlaps, and where one hands off to the other. Expect real deals, at least one honest disagreement, and a concrete answer to what a mid-size studio should do in the next 90 days.
Panelists:
Ron Scott, SVP, Global Strategic Partnerships, Xsolla
Mark Caplan, Global IP Licensing Advisor, Xsolla Agency
Berkley Egenes, Chief Marketing & Growth Officer, Xsolla
Check out this speaking session at the Xsolla Clubhouse, Deutz-Mülheimer-Straße 22a