

BYOB: Build Your Own Business — London Edition
A founder workshop on marketing, branding, positioning, and strategies to sell.
Hosted by Danielle Spencer, Forbes 30 Under 30 in Marketing & Advertising and builder of multi-million-dollar brands, BYOB: Build Your Own Business — London Edition is an intimate workshop for entrepreneurs, founders, creators, and consultants who are ready to sharpen how they build, communicate, and sell their work.
Whether you are starting, growing, pivoting, or refining your business, this session is designed to help you get clearer on what you offer, who it is for, how to position it, and how to market it in a way people understand.
Because building a business is not just about having a good idea.
It is about knowing how to package your value, communicate your story, reach the right audience, and create demand around what you do.
Together, we’ll work through the foundations of building a stronger business blueprint, including:
Product and service clarity: refining what you offer and why it matters
Brand positioning: understanding what you want to be known for
Marketing strategy: learning how to reach, attract, and grow your audience
Sales messaging: communicating your value in a way that converts
Operations and structure: identifying what your business needs to run more clearly
Financial foundations: thinking through pricing, revenue, and sustainable growth
This is a practical working session.
Expect a small room, sharp conversation, actionable frameworks, and live hot seats designed to help you leave with more clarity around your business, brand, and next moves.
Whether you are building your first offer, refining your current one, or trying to make your business easier to understand, refer, pitch, and pay for, this room is designed to help you move with more strategy.
Come ready to think, workshop, ask questions, and build.