

The Communication Corner #3 - Priming for Difficult Messages
The Communication Corner is a fast, practical 60-minute session for anyone who wants to get sharper at how they speak, explain, influence and handle conversations.
💬 Seven Corners. Seven communication challenges.
Across the year, we'll tackle:
Speaking concisely
Tough conversations
Storytelling
Priming difficult messages
Making technical ideas simple
Speaking like a CEO
Speaking financially
🧪 How it works
Each Corner starts with 15 minutes of practical ideas, tools and techniques focused on one communication skill.
Then we open the floor.
For the next 45 minutes, bring a real communication challenge you're facing.
We'll tackle as many as we can through quick advice, lightening coaching and mock practice.
🧑🏼 Your Coach
Saad Qureshi is shaped by being violently attacked at 17, leaving him blind in his right eye.
He is now a leading expert in Priming — a communication method used by the nurse who saved his life, and later by his two years working in education at St Thomas' Hospital.
Later when he was promoted to lead a global team of 200 humans (remotely!), organising many restructures, driving growth to £27m, and reporting to Boards - he mastered how to use priming and other methods to communicate big decisions compassionately to a variety of audiences.
Today, he teaches people around the world to become Primers.