

Being Sold or Being Acquired? A M&A Story
Learn from a serial founder and start to strategies your exit strategy. What should you know and what you should consider.
Bio
Klaus-M. Schremser is the Co-Founder and Head of Growth at Otterly.AI, an AI-powered search monitoring solution. A lifelong entrepreneur and technology enthusiast, Klaus has spent more than 25 years shaping and scaling digital businesses at the intersection of AI, MarTech, and SaaS.
He is a serial founder who has (co-)founded four software companies, three of which were successfully acquired: Gentics (acquired by APA), Wikidocs (acquired by Atlassian), and Usersnap (acquired by saas.group). Over the course of his career, Klaus has earned his entrepreneurial stripes in enterprise sales, marketing, product-led growth, digital product development, and team leadership.
Beyond business, Klaus is passionate about endurance sports, having once competed as an Ironman triathlete and now continuing as an “older-men athlete” on two wheels. He is also a devoted father and published author, with a bestselling book on diving to his name—a reminder of his curiosity that extends well beyond the world of startups.
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Funding Breakthrough Lab is a 501(c)(3) nonprofit pre-accelerator with a mission of creating a supportive community (15,000+ subscribers) to build a better tomorrow. Focused on empowering founders during the earliest, most vulnerable stage of their journey, the Lab provides education, expert connections, and resources to help founders build resilience and tools to unlock their full potential. Participants gain the opportunity to pitch directly to top investors. Its cohort-based model places a strong emphasis on championing diversity, inclusion, and authenticity. Founded by Natalie Pan, an engineer, community builder and mindset coach. Apply for the next cohort here https://fundingbreakthroughlab.org.