Founders' Mindset: Small Team. Big Brand Energy.
You don't need much capital these days. You need to know which numbers matter, which conversations matter, and where you're bleeding money.
Cash efficiency is underrated. And now, more than ever, it's something founders can actually get right.
The burning question is: how far can you stretch your cash, and how fast can you pull in revenue?
That's what we're covering on May 29.
Using less, without cutting what matters. The manufacturing and distribution mistakes that quietly add up to $200K. The margin leaks nobody flags until you've already paid for them.
Earning more faster. What metrics and conversation points matter to retailers, so you can get and stay on the shelf.
And the new efficiencies founders can leverage to do both at once. AI that saves $30K and up by delaying the moment you're forced to hire, and also turns a week of marketing work into a day.
So here's what we built.
A three-hour, working session with five serial operators who've built and scaled consumer brands.
You're in the discussion, not just sitting in the audience. So bring your real questions, numbers, and situation. Come ready to work.
Fifteen minutes with people like this usually runs $500 to $2,000. You’ll be with five of them in one room.
Who you'll be in the room with:
→ John Gibb on manufacturing, distribution and retail without overspending time or money - MOQs, margins, freight, distributor economics, retail timing, and cash flow traps. Get your ducks in a row.
→ Michael Galef on knowing your numbers to the T. What costs, what eats away at your margins, and tools to help you see and act on them.
→ Vanessa Ting + Alex Duong on brand and line reviews. What ~90% of pitches fail to bring before and after being on shelf.
→ Mike Jones on using AI to build marketing campaigns that would otherwise eat your week, and your capital.
Testimonials
What past attendees said:
"I walked out of Founders Mindset thinking about everything I've been overcomplicating. Mike Jones showed us how to build self-running marketing systems in days, not months."
— Katie
"I filled six pages of notes. I met people I needed for three different parts of my business. Already looking for the next one."
— Alie
"I came out of Mike Jones' session with my heart palpitating. The speed at which we can move now is shocking."
— John
Format
Won't be recorded. Intentionally small. No more than 20 seats.
9:00 AM doors open
9:30 AM–1:30 PM sessionsima stays open until 5pm if you want to keep working or keep talking.
Working lunch included.
@ ima Members Lounge, Culver City.
Powered by E-studio, an LA-based venture incubator focused on the gut-mind-heart connection
All tickets are final and non-refundable