Beyond the price of gold: Unlocking the holistic value in your jewellery box
Discover the hidden stories and untapped potential in your family treasures:
Two truths about your jewellery box
Precious minerals like gold, diamonds, and gemstones are inherently durable and will never end up as waste.
Yet a wealth of these beautiful, valuable resources currently sits untapped in dark jewellery boxes around the world.
As precious metal prices continue their upward trajectory, now is the perfect time to explore how to best leverage these family treasures. But here's what most people miss: the true value often lies beyond the gold price.
What you'll discover
In this masterclass, we'll explore the comprehensive and holistic value residing in your family's jewellery collection:
Beyond the numbers
Move past the quantifiable worth of components (gold, silver, platinum)
Look beyond the 4Cs of diamonds (Carat, Cut, Colour, Clarity)
Discover the non-transferable worth that often far exceeds material cost
The power of provenance
How a piece's age, style, and designer multiply its value
Understanding historical connections that transform ordinary into extraordinary
Real examples: Like Elizabeth Taylor's La Peregrina pearl that sold for $11.8 million
Practical wisdom
Best practices for jewellery care and preservation
Strategies to maximise long-term value
When to keep, when to sell, when to reimagine
Resources for proper valuation and authentication
Your guide: Danielle Keller
Danielle brings a unique lens to jewellery: sustainable research consultant, lecturer, designer, and maker with expertise spanning design, crafts, sustainability, and ethical sourcing.
After five years as an independent jewellery designer, Danielle's concern about supply chains led her to pursue an M.A. in sustainability. Her thesis analysed the sustainable performance of 15 of the world's biggest luxury jewellery brands, complemented by extensive industry interviews.
Today, she consults on sustainable jewellery and fashion projects, writes for various platforms, and builds community among conscious entrepreneurs in Berlin. She believes in sustainability without compromise—maintaining exquisite materials, skilled craftsmanship, and impeccable service.
Workshop details
Date: January 21, 2026
Time: 6:30-7:30 PM CET
Format: Live online via Zoom (recording available)
Investment: Pay-what-you-can (suggested 35 CHF)
We believe in making transformative learning accessible. Whether you contribute 35 CHF or 1 EUR, what matters most is your commitment to showing up and engaging with this unique content.
Who should attend
Anyone with inherited jewellery wondering about its true worth
Collectors curious about the stories behind their pieces
Those considering selling but unsure of real value
Sustainability-minded individuals interested in circular luxury
Anyone fascinated by the intersection of beauty, history, and value
What to bring
Photos of pieces you're curious about (optional)
Questions about specific items
An open mind about what "value" really means
Can't make it live? Register anyway—all participants receive the recording.
Questions? Drop us a line: [email protected]
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