Cover Image for CPG Workshop Series: From Concept to Cart
Cover Image for CPG Workshop Series: From Concept to Cart
Events designed to help entrepreneurs take their startups further faster hosted by NYU Stern's Berkley Center for Entrepreneurship.
Private Event

CPG Workshop Series: From Concept to Cart

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About Event

​Building a consumer product is different from building a tech-based product. This three-part, hands-on series is your roadmap from concept to growth. Designed in partnership with Listen Ventures investors, a CPG powerhouse in the VC space, the series covers:

​(Tuesday 10/21) Session 1: Set the Scene:
Understand the consumer landscape, learn what makes a successful CPG business, and audit your own strengths and gaps.

​(Tuesday 11/4) Session 2: Zoom In:
Deep dive into consumer insights, low-cost product testing, and brand-building strategies that get you in front of the right audience.

​(Tuesday 11/18) Session 3: Zoom Out:
Learn what scaling really looks like, from wholesale and distribution to working capital, inventory, and exits.

​Each session will include interactive exercises, founder guest speakers, and downloadable resources. Following the three-part series, join for optional electives and office hours on fundraising, brand strategy, buyer outreach, and more.

​Priority will be granted to those who can commit to all 3 sessions.

Location
NYU Stern School of Business
44 W 4th St, New York, NY 10012, USA
KMC Room 2-100
Events designed to help entrepreneurs take their startups further faster hosted by NYU Stern's Berkley Center for Entrepreneurship.