Cover Image for Games Growth Guild @ gamescom 2026
Cover Image for Games Growth Guild @ gamescom 2026
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Presented by
FirstLook
FirstLook: The Marketing Operating System for Game Studios
Registration
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About Event

The Games Growth Guild is heading to Cologne for gamescom 2026!

Join 300+ marketers from indie to AAA studios (including teams from Riot, Sony, Activision, Scopely and EA) for an evening built around honest conversation about games growth. Expect two hours of panels followed by two hours of networking over drinks and nibbles.

📅 Monday 24th August 2026
🕔 17:00 to 21:00 (local time)
📍 Rheinloft Cologne, Frankenwerft 35, Köln

𝗣𝗮𝗻𝗲𝗹𝘀

Built to Be Shared (18:00 to 19:00)
How games earn attention and turn players into the channel. The panel covers shareability by design, getting your game into the right hands, native and quick content, and authenticity vs try-hard.

Speakers:
Kyle Billings, Director, Strategy & Biz Ops, Epic Games
Davey Robson, Senior Influencer Marketing Manager, Kepler Interactive
Lucy James, Founder, lookingfor.game (Moderator)

One more panel to be announced soon.

𝗜𝗻 𝗽𝗮𝗿𝘁𝗻𝗲𝗿𝘀𝗵𝗶𝗽 𝘄𝗶𝘁𝗵:

Medal - 15M players use Medal to share gaming moments and discover new games.

PUBLSH - A Next Generation consulting group that sets a new standard for the video game publishing industry. We offer business development, product strategy and marketing solutions to enable developers and investors to achieve commercial success.

FirstLook - The Player CRM built for games. Your players and creators are the lifeblood of your studio. Build, own, and grow those relationships, from first invite to live ops, so every interaction compounds into lasting growth.

Second Stage - Turn Insights Into Players. TRACKS is an advanced marketing intelligence and attribution platform for PC and console games. From announcement to post-launch, measure what matters across every campaign, channel, and storefront.

IndieBI - We help sell more games. Track every game sold, increase revenue, build a better studio.

Spots are limited. Register your interest now!

gamesgrowth.com

Note: Panels are first come first served seating.

Location
Rheinloft Cologne - Rooftop Eventlocation für Firmenfeier, Networking, Business Events & Private Feiern
Frankenwerft 35, 50667 Köln, Germany
Avatar for FirstLook
Presented by
FirstLook
FirstLook: The Marketing Operating System for Game Studios