Podcast Drop: Are They Ready to Buy? Signals in GTM | Cezar Reszel (ZYNT, ex-Booksy)
A new GTM Tech Week Podcast episode drop on YouTube! 🔥
"Are They Ready to Buy? Signals in GTM."
With Cezar Reszel (ZYNT, ex-Booksy) and Krzysztof Pawlak.
Watch the episode here: Watch on YouTube - it goes live when even starts! And don't forget to SUBSCRIBE!
Join the event to add it to your calendar and get a reminder. Watching does not require registration. 🙌
About
You know who fits your ideal customer profile. But how do you know when they are ready for a sales conversation?
We unpack the shift from “Who should I reach out to?” to “When should I reach out?” - and how to turn buying signals into a practical part of your go-to-market system.
What you will take away
How to spot buying signals that matter?
Why hiring activity, job changes and competitor developments can create a reason to reach out?
How a recruitment agency's struggle to win customers led signal detection and to Zynt?
How to add a timing layer to your outbound sales process?
What happened in the Mercedes battery recycling story - and why one relevant signal can matter?
Format
Recorded podcast release. The full episode is available from 12:00, so you can watch then or catch up later. This is not live event.