How Glia built an AI Brain for its GTM team
How Glia deployed a sales agent to prep every sales rep for each meeting, automatically draft follow-ups, and surface their best next steps directly in Slack.
Glia's sales team used to spend countless hours digging through Gong and Salesforce before a call, often landing on stale or incomplete notes. Now, Glia Brain centralizes all of that for them.
Glia Brain is a copilot connected across Salesforce, Gong, Slack, and email, built centrally and launched entirely through Slack. It started as a reactive copilot and has since become a proactive set of agents that send detailed prep notes 24 hours ahead of every meeting (with a custom-built slide deck), draft detailed follow-ups automatically, and give every rep a to-do canvas.
In this session, Miru Gunarajah, Head of Revenue Acceleration at Glia, walks through the deployment decisions — the five tenets they honed, why they built the agents centrally instead of letting each rep build their own, and how they moved from reactive Q&A to proactive delivery.
Kyle Legare joins from the rep side to show what actually changed day to day.
Hosted by Aron Korenblit, Head of Community & Education at Gumloop.
What you'll learn
Miru and Kyle will walk through the real setup, including a live demo of the agent:
The five tenets of employee AI transformation at Glia
The case for centralized building over rep self-serve
Moving to multiplayer AI: how public account channels made every answer compound across the team
Going proactive: briefs 24 hours out, auto-drafted next steps, canvases that refresh three times a day
Continuous improvement: how they iterate on the agent by watching what's actually getting used
A recording will be sent to all registrants.