Cover Image for IRL: Becoming a CMO - What I Wish Someone Told Me with Gaston, CGO Oddbox
Cover Image for IRL: Becoming a CMO - What I Wish Someone Told Me with Gaston, CGO Oddbox
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IRL: Becoming a CMO - What I Wish Someone Told Me with Gaston, CGO Oddbox

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This event is sponsored by Ask Us For Ideas

The jump into a CMO role rarely comes with a handbook. You inherit teams, expectations and challenges all at once – and the skills that got you there won't keep you there.

Drawing on his path from Google to Chief Growth Officer at Oddbox, Gastón Tourn shares the lessons that only became clear in hindsight: how to build trust with a founder before you need it, why storytelling is the most useful skill not just as a marketer but as a C-level leader, and what changes when you go from running campaigns to owning outcomes.

Part career reflection, part practical playbook, this session is for anyone eyeing the CMO seat – or already in it and wondering what's going on.

About Gaston Tourn
Gastón is the Chief Growth Officer at Oddbox, the leading brand tackling food waste to help mitigate climate change. Previously, he was CMO at Badoo Group (now Bumble Group) and Appear Here, and he also held marketing roles at Google across several international markets, including Argentina, Brazil and the UK.

Location
Ask Us For Ideas (AUFI)
20 Eastcastle St, London W1W 8DB, UK
Avatar for Big Up Club
Presented by
Big Up Club
Finally, your exclusive marketing leaders community.
29 Going