

The Marketing Growth Lab: Workshop 4 - The Sustainable Marketing System
Four sessions. One marketing system. Leave with your channels, lead-gen strategy, scorecard and 90-day execution plan.
You will receive pre-work for this session prior to the start date.
A practical, hands-on four-part bootcamp designed to help early-stage founders move from marketing ideas to a focused system they can actually execute. Each session builds on the last, with founders making decisions and completing practical work along the way.
AI is woven throughout the series, with practical ways to use it to research, create, analyze, and execute your marketing more efficiently.
Session 4: Build Your 90-Day Marketing System
Bring everything together into a realistic execution plan. Founders build a 90-day system around the lead-generation tactic selected in Session 2, including priorities, cadence, repurposing, AI support and measurement.
Leave with: A 90-day marketing plan you can start executing immediately.
AI Strategy: Put AI to work in your day-to-day marketing by using it to streamline content creation, repurpose what works, and keep your 90-day plan moving.
Core Outcome: Turn the chosen tactic into a sustainable execution plan
Please register for all 4 sessions to get the full Bootcamp experience.
FACILITATOR:
Michelle Campbell, Expert Advisor, Marketing @ iF