Expert Session: Strategic Partnerships for Bootstrapped Founders w/ Dennis Yao Yu (Ex-Shopify)
Join us for an exclusive Q&A with Dennis Yao Yu. Dennis will cover how and when e-commerce founders should bridge and manage strategic partnerships. Each expert session offers a chance for founders to decide on the questions asked in the fireside chat. You can submit your question through your RSVP.
The host will choose from the submitted questions for an close-knit Q&A over Zoom.
NOTE: This event was created for the members of the Mercury Raise community. This is a vetted community of early-stage founders. Click here to learn more and apply for the community.
About Dennis Yao Yu
Dennis Yao Yu, a seasoned GTM executive with two decades of experience transforming how commerce companies build strategic business development, and partnerships. As a revenue leadership veteran who has excelled in both startups and global corporations, Dennis brings unique perspectives on leveraging partnerships to drive exponential growth.
Currently, Dennis is the CEO of The Other Group, The Other Group is a growth consulting firm specializing in go-to-market strategy and revenue acceleration for both B2B commerce software companies and DTC e-commerce brands. Previously, Dennis was the VP of Partnerships at Firework, a video commerce startup backed by Softbank, and American Express Venture. Before Firework, he led the Customer Success team at Shopify with his team overseeing a portfolio of 800+ high-growth Shopify Plus merchants representing $5B in GMV.
Known for his philosophy of "Bridging with Empathy" Dennis has built and scaled multiple high-performing teams across B2B and B2C environments. His expertise spans developing GTM strategies, creating effective playbooks, and establishing strategic partnerships that accelerate the exponential value of 1+1=3