You've got 3 seconds! How to tell a compelling story quickly, with Paul Hochman from Humongous Media
Join the Park City Marketing Club on Monday, January 26 for our first gathering of 2026. We have Paul Hochman, cofounder of Humongous Media coming to talk with us about how to catch people’s attention quickly. As he says, you have three seconds to tell a compelling story. So how do you do that? Let’s chat about it.
More About the Event:
The most powerful way to grow your business is to tell your story compellingly and completely. Problem: your audience will (initially) give you just 3 seconds. Yep, 3 seconds. So, how does anybody tell a story about a complex product or service that quickly? And what data points on audience video-viewing habits should guide you as you build your comms? We’ll share the data and insights from 16 years of working with Amazon, Comcast, Intel, and many others.
And Let’s Not Forget About AI
AI can help you tell your story faster, and tell it better, but not in the ways you think. We’ll show you a couple of simple, powerful AI models/products that anybody can use, even without training, that accelerate your ability to attract new customers and keep old ones.
About Paul Hochman
Paul Hochman is the president and co-founder of Humongous Media. Previously, he was the Gear and Technology Editor for the NBC Today Show and covered 5 Olympics and the Tour de France for NBC News. For 10 years he was also a contributing writer for The New York Times, The Wall Street Journal and Fast Company Magazine, among others, and was the ski test director for SKI Magazine. His company creates ultra-short video content and develops multi-platform comms strategies for Fortune 50 and 100 clients, including Amazon, Comcast, Safeco/Liberty Mutual and Schneider Electric.
Mr. Hochman is an adjunct media-and-business instructor at the University of Utah near his home in Park City, UT; and has taught English and Media Arts at Phillips Academy, Andover; and at Dartmouth College. His wife Carrie Sheinberg is a journalist, mom and Olympian and a three-time overall US National Champion in alpine ski racing.
⚡️You bring your ideas, questions and a spirit of collaboration
🥨 We'll bring the snacks and drinks.
Join the Park City Marketing Club
The Park City Marketing Club is free and open. Join the club at parkcitymarketing.club
🙌 High Fives
Thanks to our sponsors, Kiln, Avantlink, TownLift and Lake City Photos for their support!