Behind The Business: Real Conversations, Real Work

​A quarterly event series for women entrepreneurs & professionals designed to move beyond surface-level networking & entrepreneurship.

​Behind the Business is a quarterly in-person event series for women entrepreneurs & professionals designed to move beyond surface-level networking & dig into the real work of entrepreneurship. Each event features intentional networking, transparent panel conversations, & actionable breakout sessions that bring professionals together across industries for connection rooted in honesty, insight, & shared experience.

​This is strategy, struggle & skill—all in the same room.

​Light dinner + refreshments provided.

​THIS QUARTER'S THEME:

​Branding & Positioning: What You're Known for Matters More Than What You Offer

​You can be great at what you do and still be the best-kept secret in the room. Join us for an honest conversation about what it actually takes to own your positioning, get clear on your message, and become known for the right things — before someone else defines it for you.

​Featured Brand + Speaker

​April Wilhelm is a marketing operations strategist, entrepreneur, and founder of Get Tasked, a voice-powered project management and execution platform designed to help founders and teams turn conversations into action. With over 10 years of experience across corporate, nonprofit, startup, and service-based industries, April has built a reputation for helping businesses streamline operations, optimize marketing systems, and create sustainable growth without sacrificing their mission or burning out their teams.

​A COLLABORATION BETWEEN:

​CoBiz Richmond

​CoBiz is an innovation hub on a mission to build an infrastructure for wellness entrepreneurially, professionally & personally in under-invested communities by providing access to space, resources & experts for businesses, professionals & people to thrive in all capacities. Learn more here.

​Herrolo

​Herrolo is a hybrid Community for women entrepreneurs. Through in-person & virtual events, hands-on coaching, frequent networking, & a Woman-Owned Small Business Directory, Herrolo helps women grow through visibility, connection, & shared resources. Learn more here.

​FACILITATED BY

​Teri Day, Fractional COO + Executive Partner. Teri helps founders stabilize leadership by strengthening operations and team dynamics. With 20+ years in operational leadership, Teri identifies structural gaps, clarifies accountability, and aligns teams so the business no longer depends on you to hold everything together.

​THANK YOU TO OUR SPONSOR!

​Human Interest

​Human Interest makes it easy and affordable to help your employees save for retirement.

​Learn more here and let them know Herrolo sent you!