

Vienna. From Idea to Launch: “Make It Real” Talk
How do you turn a concept into a product that actually works?
Join us for an interactive presentation + workshop about transforming ideas into real, user-centered products — from the first insight to launch day.
💡 We’ll explore:
How UX research helps shape and validate ideas
Key phases every product goes through before launch
Common roadblocks — and how to overcome them
AI tools that can speed up your journey from idea to reality
Speakers:
• Shideh Heravi — UX Researcher | Founder, UX Island & HealthBlokk
Topic: From idea to launch: “make it real” talk
How UX research helps turn ideas into real products, what stages a product passes before launch, and where things usually get stuck.
• Alona Bryzhan — Marketing Manager at ODSC AI | Author & Lecturer, “AI for Digital Specialists”
Short talk on AI tools that help accelerate product development and launch.
See you at Atlas Bar & Gallery — a friendly, laid-back space that’s perfect for mingling, sharing ideas, and maybe grabbing something to drink while we talk. The place opens at 16:00, and the session begins at 17:30 — come early and settle in!
🗓 Date & Time: 16:00
📍 Venue: Atlas Bar & Gallery, Neustiftgasse 51, 1070 Vienna, Austria
Moderators:
Iulia Toma — UI/UX Designer & Projector Community ambassador
Alona Bryzhan — Marketing Manager & Projector Community ambassador