Revitalising Rural Europe: Tourism as a Force for Positive Change

​Revitalising Rural Europe: Tourism as a Force for Positive Change
Evidence, innovation and policy insights from across Europe

Across Europe, rural destinations are emerging as engines of economic opportunity and community resilience.

​This breakfast discussion will showcase research, global initiatives, and real-world examples demonstrating how rural tourism supports local livelihoods, empowers communities, and spreads the benefits of tourism more evenly.

Speakers include: Airbnb, Digital Tourism Think Tank, European Travel Commission and UN Tourism.

​The event will officially begin at 9:50, registrations will start at 09:30. Snacks and refreshments will be served during the duration of the event.