

AI in HubSpot GTM on Revenue Architecture
Walk away with useful frameworks and builds that you can implement the day after. No fluff, just actionable stuff.
How to build an agentic AI GTM operating system with all your key sources like HubSpot, notetakers, slack etc connected.
The ultimate signal-based machine in HubSpot: how to fuel reps with signals all the way, even incorporated in the Sales workspace and leads object
GTM engineering live
How to enable in GTM in your SaaS but with proper governance, guardrails and cost/credit management
The latest on HubSpot and Revenue Architecture
Agenda:
08:30-09:00: walk-in & networking
09:00-09:45: welcome & opening keynote: the state of AI in GTM by Wouter & Rutger
09:45-10:30: The AI OS in GTM by Jurjen Sytsma
10:30-11:00: coffee & networking
11:00-11:45: AI in Sales by Wouter Dieleman
12:00-13:00: Lunch
13:00-13:45: The latest in signal-based GTM by Vladimir Popu
13:45-14:30: GTM engineering live by Lars Broekman
14:30-15:00: Snacks & networking
15:00-15:30: HubSpot unbound recap: latest from HubSpot (agentic AI)
15:30: drinks
✅ It's free, but 50 seats only and application-based registration.
So only highly relevant peers will attend to guarantee impactful knowledge sharing.
Apply today to experience unique AI-first GTM content in the fall!