

Rebuilding the GTM Engine: Rethinking Enablement in the Age of AI
Spekit and The Enablement Squad are excited to invite you to our next Squad Up event on August 21st in New York City!
Join us for a midday break filled with good food, great company, and a fresh perspective on how AI is reshaping the go-to-market engine — and the role Enablement plays in fueling it.
In this panel discussion, you’ll hear from Spekit’s own Seth McGuire (COO), Larry Rosenzweig (Group Product Manager), Kate Ulces (Director of Product), and Dom Matesic (Software Engineering Manager) as they explore “Rebuilding the GTM Engine: Rethinking Enablement in the Age of AI.”
They’ll share an inside look at how Spekit’s product and engineering teams are working hand-in-hand with enablement leaders to:
Remove friction across the sales cycle
Deliver timely, AI-powered guidance
Build rep-ready enablement that actually drives impact
Expect candid insights, real-world examples, and plenty of time to connect with other Enablement, Product Marketing, and GTM leaders in the area.
Space is limited — RSVP with your company email now to save your seat! Location will be shared upon RSVP.