

Creating a Kick#ss Startup Advisory Team & Board with Jodi & Jennifer
Part of Twin Cities Startup Week 2026, September 14–18.
So you've started to grow your concept into a business. Now you need advisors. What's the secret to attracting and retaining fantastic advisors that can help you move from startup to seed successfully? What should you expect of them / them of you? And when do you need to make it official and have board members? We will walk thru the crucial things to know and things to ask to go from meh to kick#ss fast!
We’ll also get into the messier questions: What are the biggest mistakes founders make when choosing advisors? How big should your board be? And what do you do when someone you brought in just isn’t working out?
Speakers & Perspectives:
Jodi Hubler, Board Director, Venture Capitalist & Advisor – Building a board that actually works: Drawing on 30 years across venture capital, corporate leadership, board governance, and advising venture-backed CEOs, Jodi will share what founders should look for in advisors and board members, how expectations and accountability change as a company grows, and the governance mistakes worth avoiding.
Jennifer Olson, Founder & CEO @ BlueInnovo Advisors – Building the right circle around your company: Jennifer will bring the founder, executive, and strategic advisor perspective on identifying the expertise and relationships your company needs, creating advisory relationships that deliver real value, and knowing when it’s time to evolve from an informal group of advisors into a more formal board.
Getting here on Tuesday. Parking, Basecamp, lunch, and the rest of the day: tcstartupweek.com/tuesday