[Online] Workshops as Strategy: Driving Data & AI Alignment
Continuing our DPM webinar series aimed at upskilling & knowledge-sharing, we're joined by David Cohen - founder of Superposition, a data strategist who runs workshops, not a workshop facilitator who talks about data!
Most data and AI projects don't fail on the technical work. They fail much earlier — when nobody can agree on what's actually worth building, and the people who hold the answers never get the chance to say so.
David has built his entire consulting practice on fixing exactly that. As he puts it, he's "a data person who runs workshops, not a workshop person who talks about data." His core method is the live, facilitated session: get the technical team and the business in one room, get them hands-on with the problem, and let the real priorities surface. The workshop isn't the gimmick — it's the strategy.
David Cohen will break down how he uses workshops to turn vague stakeholder asks into clear use cases, agreed priorities, and a roadmap everyone has bought into — and why "show, don't tell" beats any requirements document.
What we'll unpack
Why alignment — not technology — is the real bottleneck on most data & AI work
The anatomy of a workshop that actually drives decisions (structure up front, flexibility in the room)
"Show, don't tell": getting people hands-on so they tell you what they need
How to turn workshop output into use cases, priorities, and a roadmap stakeholders own
Using workshops as a sales and discovery tool — the 90-minute session that does the scoping for you
What you'll walk away with
A repeatable structure for running alignment workshops with mixed technical/business groups
Techniques for surfacing what stakeholders actually need (not what they first say)
A clearer way to move from "everyone wants something different" to an agreed roadmap
Honest lessons from someone who has made facilitation the core of a consulting business
Perfect for: data product managers, data leaders, consultants, and anyone who has to get a room of competing stakeholders to agree on what to build.
About our speaker
David is the founder of Superposition, a consulting firm for boutique Data & AI consultancies. He builds collaborative workshops and advisory programmes that help the leaders of those firms scope and sell client work, sharpen their go-to-market strategies, and tackle the messy internal challenges that come with scaling a boutique consultancy in growth mode.
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About the Data & AI Product community
Data and AI product management is still a young discipline, and there aren't many spaces dedicated to learning from peers.
So we started this meetup in 2023 to change that! Since then, it's grown into a vibrant community with chapters in London, Barcelona, and Paris.
Whether or not "product" is in your job title, if you're involved in shaping data, analytics, and AI initiatives (e.g. product managers, strategists, BAs, data scientists, engineers, analysts) you'll find like-minded people here.
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Why are you doing this? Data & AI Product Management is a nascent field, and we created this community to bring together practitioners and help share our skills and experiences with those newer to DPM.