The Branding Blueprint (London)

​Most early-stage founders know they need a brand. Far fewer know what that actually means or where to start.

​In this hands-on workshop, Imogen Ley-Clowes, founder of Immo Studio, brings clarity to one of the most misunderstood parts of running a business. Practical, honest, and with plenty of room to dig into your real business branding challenges along the way.

​You'll come away understanding what makes up a brand, how to establish your positioning and say something your competitors aren't, what level of branding is right for your stage, the practical details most founders only discover too late, and how to brief a creative studio properly when you're ready.

​Whether you’ve yet to invest in branding or you’re questioning whether what you have is truly working, this session will give you the clarity and confidence to move forward with intention.

​Branding isn’t just about how things look — it’s about how you position, communicate and differentiate your business.

​What you'll gain:

​✨How to build a strong brand foundation before anything else

​✨What's actually relevant for your stage of business

​✨How to establish a position that sets you apart

​✨How to brief designers with confidence when the time comes

​If you’ve been circling the “I should probably sort my branding…” thought, this is your sign>>> Register today ! 🌟

​Imogen Ley-Clowes is the founder of Immo Studio, a London-based branding studio that helps businesses cut through the noise, stand out, and build identities with real personality behind them. With over a decade of experience, she gets to the heart of what's not working and turns it into something sharp, strategic, and built to last. She's passionate about helping founders understand the value of brand early, and jumps at any chance to talk about it.