You’re the Fractional CMO. The CEO Wants More Leads. What Do You Fix First?
Registration
Approval Required
Your registration is subject to host approval.
About Event
In this session, we’ll walk through the order of operations a fractional CMO should follow when inheriting a paid media programme and a pressing demand for pipeline.
Many of us will be familiar with the situation of being under pressure to deliver leads, and knowing exactly where to start can be challenging. This webinar is aimed at helping you with exactly this problem; from reviewing historic performance, choosing the right platforms, and knowing how to build a plan that actually moves things forwards.