Predictive Commerce 2026: How AI Is Transforming Ecommerce
AI is transforming ecommerce faster than ever.
Consumer habits are shifting, digital channels are evolving, and predictive analytics is rewriting how brands grow.
The challenge? Knowing which signals matter—and how to act on them before your competitors do.
On December 4 in Barcelona, experts from Semrush and Euromonitor International will reveal how AI and data collaboration are shaping the next era of ecommerce—drawing on findings from their joint global study, The State of FMCG Ecommerce 2025.
🎤 Speakers
Fernando Angulo - Senior Market Research Manager, Semrush
Talk 1: From Data to Foresight: How AI Is Transforming FMCG Ecommerce
Talk 2: Spotlight on Spain: AI Opportunities in a Mature Market
Rabia Yasmeen - Global Insight Manager, E-Commerce Euromonitor International
Talk 3: Predictive Commerce: AI, Emerging Markets, and the Next Growth Wave
📅 Agenda
18:00 – Doors open, welcome drinks
19:00 – Intro from the organizers, talks & Q&A
20:00 – Networking with snacks & drinks
21:00 – Event ends
🤝 Thanks to our organizers & partners
Semrush is a global leader in digital marketing analytics, helping marketers and brands worldwide stay ahead of competition and drive measurable growth through data. It's Traffic & Market platform powers insights across ecommerce, retail, and FMCG sectors.
Euromonitor International is the world’s leading provider of strategic market research, offering data and analysis on thousands of products and consumers globally. Their analytics reveal how people shop, spend, and adapt in a fast-changing digital economy.
Together, Semrush and Euromonitor have released The State of FMCG Ecommerce 2025 — a global study of 300+ websites across 15 markets, offering an unprecedented view of how AI and digital channels are transforming ecommerce behavior worldwide.
Note from the organizers:
Event language: English.
Entry is limited to registered guests. Please bring a valid ID to present at the reception for access to the venue.
By attending, you agree that photos may be taken and used for recap and social. If you prefer not to be photographed, tell the organizers at check-in.
You might be contacted by the event organizers after the event.