Building a Challenger Brand from Scratch to Scale

​New product. New category. New brand. How do you set up all three for success?

​Join Kelly Mackenzie, Founder & Executive Creative Director at White Bear, Paul Cadden, Founder & Managing Director at Saba & Banam, and Shemaine Doyle, Founder & Managing Director at Brave, for a conversation about the thinking behind Banam and what it takes to build a brand from the ground up.

​They’ll explore what it takes to launch something new, build a brand in a new category and set it up for growth.

​If you’re bringing a new product to market or looking to grow a challenger brand, join us on 19 November, 1–1.45pm for the webinar.

​We’d love to see you there!