

The Ad Spend Audit: How to Unlock Millions in Wasted Ad Spend
Is up to 30% of your ad budget driving zero incremental revenue?
In an environment where every dollar is under scrutiny, marketing and finance leaders are under pressure to justify their spend.
The problem isn’t a lack of effort, it’s relying on outdated attribution models that double-count conversions and misallocate dollars.
In this webinar, you’ll learn:
How to find and reclaim ad spend that isn’t driving real growth.
How to align marketing and finance around one trusted set of numbers.
How to test new channels with confidence and see results in weeks, not quarters.
How to make data-backed decisions that lower risk and build predictable growth.
Your speakers:
Ashvin Melwani, Cofounder of Obvi
Rajeev Nair, Co-Founder & Chief Product Officer at Lifesight
Don’t miss the chance to turn ad waste into record-breaking revenue.