The CMO x CRO Pact
Marketing and sales have been at war for decades. The companies growing fastest called a truce.
On September 30th, Multiply and Lightfield are bringing a small group of CMOs and CROs together, 101 floors above New York, to talk about what happens when the two sides actually start operating as one.
The premise is simple: bring the person who shares your revenue number.
Behind closed doors, we’ll talk about where demand gets lost between marketing and sales, what good demand actually looks like, and what each side needs from the other to turn more of it into revenue in 2027.
Then, we make a pact.
This will be an intimate, candid dinner with plenty of time to compare notes with other leaders navigating the same questions.
No panels or presentations. Just a great room, a great view, and the people you’ll want to meet while you’re in New York.
What happens at The Pact stays at The Pact.