The CMO agenda: Beyond the funnel
The world of marketing is evolving faster than ever. CMOs are being asked to drive growth, harness AI, protect their teams, and deliver measurable impact - all while staying true to their brand. The CMO agenda brings the conversation straight to the leaders setting the agenda themselves.
This isn’t another webinar packed with tactical how-tos. It’s a space for strategic, executive-level discussion, peer learning, and real insights you can take back to your boardroom.
📍 This quarter we're exploring: Beyond the funnel
The expectations for CMOs have never been higher, and often less clearly defined. This session brings together senior marketing leaders to explore how today's CMOs are navigating an expanding remit: from growth strategy and marketing technology to revenue accountability, all while preserving the brand's soul.
The overarching message: the modern CMO must operate simultaneously as a business strategist, technology architect, brand guardian, and revenue owner, without losing sight of what makes their brand irreplaceable.
Topic 1: The CMO's expanding remit
Topic 2: Technology, AI, and the CMO as Chief Architect
Topic 3: Brand as the last competitive moat
Meet our host
Angeley Mullins, Founder and CEO, Aetheris Ventures
Angeley is the Founder and CEO of Aetheris Ventures. She works with forward-thinking founders and CEOs to build and scale their revenue and AI GTM engines. Angeley is also a seasoned Marketing and Commercial Executive.
Meet our speakers
🎤 Mal Kaur, Vice President Marketing at Genesis Global
🎤 Kate Hughes, Chief Marketing Officer at Sleep.ai
🎤 Jordan Liebman, Senior Vice President, Head of North America Marketing & Communications at Konica Minolta Business Solutions