3 Common Mistakes Founders Make Expanding to the U.S. and How to Avoid Them
โ๐ Prepare Your U.S. Expansion with Confidence
โReady to explore the huge opportunity ahead of you in the U.S. market? Knowing the common missteps can make all the difference. In this session, Brian Ma, serial entrepreneur and investor behind Divvy Homes and Weave, will share three key pitfalls founders often face when expanding to the U.S.
โDrawing on his experience building multiple startups and now backing early stage founders at Iterative Capital, Brian will guide you through critical lessons on choosing the right moment to scale, staying focused on customer needs, and avoiding overcomplex strategies that dilute your efforts.
โ๐ก Youโll Walk Away With:
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Insight into the three most common mistakes founders make expanding to the U.S.
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A clear framework for timing and launching your U.S. entry
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Tools to help you stay focused on product market fit and avoid distraction
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Real world examples of what works and what doesnโt based on actual U.S entry stories
โ๐ฅ This Workshop is Perfect For
โEarly stage founders exploring U.S. expansion
โTeams evaluating when and how to enter the American market
โStartups seeking clarity on positioning research iteration and scale
โAnyone who wants to launch smarter and faster in the U.S.
โ๐๏ธ About the Speaker
โBrian Ma is a 3x founder turned investor and General Partner at Iterative Capital, where he supports early stage startups across Southeast Asia. He co founded Divvy Homes, backed by a16z, GIC and Tiger Global; led Weave through YC and acquisition; and built Decide, acquired by eBay. Brian brings a strong track record of launching products in the U.S. in highly competitive spaces and helping founders avoid common traps around timing execution and focus.
โ๐ฅ About the Series
โThis workshop is part of Founders Go Global, a virtual event series by BLOCK71 Silicon Valley designed to give ambitious founders from Asia and beyond the insights they need to launch and scale confidently in the U.S. market. Each session features proven strategies from experienced founders and operators. No fluff.
โ๐๏ธ Reserve your spot now to skip the mistakes and move faster in the U.S.
โQuestions? Reach us at siliconvalley@block71.co