

TMM IRL: Cluj Napoca. How Business Tools Make Your Marketing Job Simpler
The Marketing Meetup is a global community for marketers, and the marketing-curious. This is your space to keep up to date and meet like minds, in an environment that prioritises kindness and learning you can actually put into action.
We're heading back to the lovely CyberGlobal for this event, where the vibes are chill and friendly, and you’ll be welcomed in with big smiles and cheerful chat 🙂
Come say hello, grab a snack, listen to a speaker or two to get the ideas flowing, and savour the time to have real conversations with real humans. No selling or networking bingo, just good people being good people.
This is the kind of night where you walk home at the end thinking, "I’m not the only one, after all."
Let’s have a fab night with some fab people. You’re invited, of course.
Speaker: Mădălina Vasiu, Founder at Thinking Made Visible
Topic: How Business Tools Make Your Marketing Job Simpler
Marketers should be a support for Entrepreneurs. But you can’t support someone if you don’t know what they look at when they evaluate your work.
That’s why Marketers end up saying, “I did so much for them! And they’re still not happy…” And Entrepreneurs end up saying, “I paid, but I don’t understand what it brought me…”
The gap between the two sides is where the problems begin.
When a Marketer understands the basic numbers of a business, they use Marketing to grow exactly those numbers. Not vanity metrics, and not whatever an Entrepreneur asks for when they aren’t yet clear on what they want.
From Mădălina: “In my 10 years of freelancing, coordinating projects end to end, my biggest advantage has been learning business numbers alongside Marketing. Not many. Just enough for Entrepreneurs to see that my proposals line up with what they measure when they look for “success”. In other words, I align Marketing work with the Entrepreneur’s interests. And I speak their language.
In this session, I’ll show you which business tools I use to do that, and how they make your Marketing work simpler, clearer, and easier to explain to anyone who pays for it.”
Here's how the evening unfolds:
6:00 pm Doors open: snacks, smiles, warm welcomes, and that lovely buzz of people arriving
6:30 pm A hello from us, then over to our speakers
7:15 pm Talks done, and plenty of time for open conversation, new connections, and zero pressure chatting
8:00 pm Home time, with new connections, ideas in your head, and a smile on your face :)
A heartfelt thank you to our brilliant supporters. We literally couldn’t do this without them.
Supported by CyberGlobal, offering extensive cybersecurity services designed to protect your business from evolving threats across various industries, including finance, healthcare, retail, and technology. Check them out at https://www.cybergl.ai/about
This is a donation ticketed event. Ticket price is yours to choose, from lei30 to lei100 (The average community members choose to pay is lei60 🙂)
We genuinely mean it when we say everyone is welcome here. So, if the minimum donation is a stretch right now, please just reach out to el@themarketingmeetup.com. We'll always do our best to include you.
If you know a marketer who'd love this, please do pass it on. This community grows one person at a time, thanks to the wonderful members - like you - spreading the word.
Just one little ask: if you sign up and can't make it, please let us know so we can offer your spot to someone else. We know that certain things crop up (we’re only human!), but after three unnotified no-shows we'll need to prioritise other community members, out of fairness to everyone who puts time and heart into making these evenings happen. 🙂
See you there!