B2B Sales – from Cold Leads to Closed Deals

​This session is about how to build and structure a B2B sales process – from first contact to closing deals.
We’ll start with some fundamentals: what a sales process actually looks like, what to track, and what you need to get started. From there, we’ll dive into specific topics that matter most to you.

There’s a quick poll on Discord — please vote if there are specific topics you’d like to dive deeper into.

​For example:
→ Finding contacts
→ Cold outreach (email, LinkedIn, calls)
→ Follow-ups, qualification, and pitching
→ Making offers and closing deals
→ What tools to use

​I’ll share what I’ve learned from building B2B sales from scratch over the past 8 years.
I’m also looking for 1–2 others to jump in and share insights or tips on any specific part of the sales process (10-15min).
(DM me if you're interested in contributing! @colinfr7)

​About me:
I’m Colin. I’ve built and led B2B sales at my own company for the past 8 years – setting up the entire sales process and closing deals ranging from €500 to nearly €1M in contract value.
I’m not a born salesperson, but I believe selling is one of the most essential skills for any entrepreneur. The good news? It can be learned.
This session is about sharing what’s worked for me – and learning from others along the way.