

G.I.R.L. Dinner (Growth, Insights, Retention, Loyalty)
You're Invited to Checkmate, Social Snowball, Paul Street & dtcmvp's, Ultimate G.I.R.L. (Growth, Insights, Retention, Loyalty) Dinner: Martinis & Fries at & Sons NYC.
What to Expect
Join a curated group of senior marketing leaders from top DTC brands for an evening of:
sips, bites, & great conversation
A $100 Beach Bunny gift card
We'll also be gathering for a fireside chat with leading brand marketers, exploring the topics shaping e-commerce today—from how shopper behavior is evolving and where AI is making an impact, to the data teams actually rely on and the channels driving true incremental growth.
You'll hear candid perspectives on questions like:
Where is true incremental revenue coming from?
Which partnerships and channels are influencing purchase behavior?
How are leading brands using first-party data to make smarter decisions?
Where is AI creating real value for marketing teams today?
Meet the Panel
Kyle DeFord
CEO, Daphne
Jenn Murphy
Head of Performance, Hello Molly
Moderated by
Geena Massara
Head of Strategic Partnerships, Checkmate
Come for the conversation, leave with new connections, fresh ideas, and a few surprises.
*While G.I.R.L. is our acronym, the event is open to marketers of all genders.