Ladies Who Logistic November Meeting
From Idea to Scale: Building a Food Brand That Lasts
What does it take to turn a great food product into a successful, growing business? And how do the challenges change as a brand moves from its early days to its next stage of growth?
Join Ladies Who Logistic for a conversation with three women bringing perspectives from different stages of the food industry, from launching an emerging brand to scaling operations and leading teams at a global food company.
We'll explore how food brands make decisions about product development and innovation, what happens behind the scenes as demand grows, and how leaders build the teams and cultures needed to support that growth.
Topics we'll cover:
Product and growth: How brands identify opportunities, develop new products, respond to customer feedback, and decide where to focus their resources.
Scaling operations: How production, supply chain planning, and operational priorities evolve as a food business grows, including the challenges of balancing demand, capacity, and quality.
People and leadership: How leaders build effective teams, maintain company culture, and navigate the organizational challenges that come with growth.
Lessons learned: What our panelists have learned at different stages of their careers, the challenges they didn't anticipate, and the advice they'd offer to the next generation of food industry leaders.
Meet our panelists:
Paulette Alviti, Former Chief People Officer, Mondelēz International: Bringing a global perspective on leadership, workforce strategy, and building strong organizational cultures.
Traci Blakemore, VP of Operations, Serenity Kids: Sharing firsthand experience scaling food operations, managing supply chain complexity, and preparing a growing brand for increased demand.
Rebecca Hale, Founder, Sunny Spoon: Offering an early-stage founder's perspective on bringing products to market, understanding consumers, and building a food business from the ground up.
Whether you're working at an emerging food brand, leading operations at an established company, or simply curious about what goes into building a successful consumer brand, this session will offer candid perspectives and practical lessons from women who have experienced different sides of the industry.