

Le Magasin's Dry Bar Presents: Zenotheque - All you want to know about alcohol-free wine
Curious about alcohol-free wine? Join Zenotheque at Le Magasin's Dry Bar for an interactive tasting experience exploring the world of alcohol-free wines.
Discover 6 selected wines from French Paradox, Divin and Nett Wines, learn about the stories behind the winemakers, how alcohol-free wine is made, what makes it different from conventional wine, and why it matters for consumers, winemakers and society as a whole!
Schedule
7.00pm: Guided tasting of 6 selected alcohol-free wines, with insights into the winemakers, the production process and the role of alcohol-free wine today.
8.00pm onwards: Open conversation with the Zenotheque team. Stay, ask questions, exchange thoughts and enjoy a relaxed evening!
Your €20 ticket includes a tasting of all 6 wines, a mystery gift bag and 10% off purchases at our Co-Retail Gift Shop at Brunnenstraße 11, just around the corner. 🎁
ABOUT THE DRY BAR
The Dry Bar is Le Magasin’s dedicated non-alcoholic engagement counter: one part education, one part tasting experience, one part retail. It is built as a turnkey platform for brands to reach new consumers through discovery, sampling, and conversion—centered on taste, culture, and community.
ABOUT LE MAGASIN — THE CO-RETAIL EXPERIENCE
Le Magasin helps DTC lifestyle brands launch into physical retail with full control of sales and real-time data. To date, we have worked with 300+ brands, high profile location rentals such as Harry Styles Merch shop, plus a range of gracious corporate partners and amazing customers.