Brand. Story. AI. HCMC
(Please use your company email to sign up – there's a fair bit of interest, so we won't be able to approve yahoo, gmail, hotmail etc. registrations unless we can identify you. Thanks for understanding 😊)
After sold-out AI events in Singapore, Bangkok, and Tokyo, Brand. Story. AI. lands in Ho Chi Minh City.
We bring brand leaders and AI storytellers together to discuss what’s already here – and what’s next.
Beyond the hype, we explore how AI is actually shaping brand storytelling today.
Strategy meets hands-on experience, with real examples that move AI from curiosity to reality and a competitive edge.
6:00–6:45 PM – Arrival & Welcome Drinks
A relaxed networking reception for leaders across marketing, brands, content creation, venture capital, and emerging technology to connect.
6:45–7:30 PM – Panel:
The Brand Builder’s Perspective
This session moves past the hype to discuss actual marketing and business outcomes. Hear the insights from those who moved first.
Daan van Rossum, Founder, Lead With AI
Sedat Boynuegri, Founder, Hagia Labs
Antti Toivonen, Co-Founder, AI-director, Superson APAC
Ivy Nhi Chau, CEO & Founder, Ivy+Partners
7:30-7:45 PM – Showcase
7:45 PM —> Networking Reception & Introductions
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ABOUT THE SPEAKERS
Daan van Rossum is the Founder and CEO of Lead with AI and a keynote speaker focused on people-centric AI transformation and business impact. With 25 years of experience in strategy, innovation, and leadership, he has trained leaders from brands including Dr. Martens, Nvidia, and Supercell, and has been featured in Forbes, CNBC, and Business Insider.
https://www.leadwithai.co/daan-van-rossum
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TaiOn is a Vietnamese AI creator and educator, and the founder of AI FlowC and the AI Worker community. His work focuses on applying generative AI to visual storytelling, content production, and marketing. He has collaborated with brands and platforms including Google, Meta, Samsung, and Higgsfield, and teaches creators how to turn emerging AI tools into practical creative workflows.
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Antti Toivonen is the Co-Founder and Managing Director of Superson APAC and an award-winning filmmaker, focused on sprint-based creativity and AI storytelling for brands like Google and YouTube. On top of creative awards from Cannes Lions, The One Show, and New York Festivals, his films have competed twice at the Sundance Film Festival, and are also available on Disney+.
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Sedat Boynuegri is an Emmy Awards AI educator and the founder of Singapore-based AI Studio Hagia Labs. He launched the world's first fully AI-generated TV series, 'Castle Walls' on Prime Video, and his second AI project has recently been acquired by Amazon Studios.
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Ivy Nhi Chau is the founder and CEO of Ivy+Partners, a Vietnam-based PR and communications consultancy. She has led campaigns for brands including Google, Intel, Honda and Toyota, combining local cultural insight with international experience. She is also a founding member of One Asia Communications Group.
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ABOUT THE EVENT
This event is hosted by Superson, the pioneers of agile commercial creativity, Hagia Labs, creative agency in human-centric AI, and Ivy+Partners, this event serves as a bridge between brands, the practical use of AI, and the creative arts. Hagia, Superson and Ivy+Partners have been pioneering AI-powered marketing and storytelling in Southeast Asia with numerous successful AI-powered campaigns across the region.