Why Great Experts Launch Forgettable Podcasts—and How to Avoid It

​Being knowledgeable is not enough. A great podcast needs a clear reason for the right people to choose it, remember it, and come back.

​In this workshop, we’ll unpack why capable experts still launch podcasts that blend into the noise—and what to fix before producing more episodes.

​You’ll learn how to:

• ​Choose a podcast promise people can immediately understand

• ​Define a sharper listener and conversation angle

• ​Make your show title, format, and episode ideas work together

• ​Turn expertise into a podcast people can describe and recommend

​This is for existing or aspiring podcast hosts who know they have something valuable to say—but need a clearer, more memorable show.