​The Great Debate: Front Door vs. Back Door

​What drives success in senior living—new move-ins or retaining residents longer? Find out as you take a stand in this high-stakes debate.

You'll vote, defend your position, and test your thinking against the evidence. Walk away with a tested decision-making framework you can defend to your board, align your sales and marketing teams around, and use to compete in your market.

​About the Hosts

​August Health is the easy-to-use EHR platform that caregivers love, known for improving care quality, simplifying compliance, and enabling better care tracking and analytics. Designed with senior living experts and built by world-class engineers, the software platform makes it easier for communities to provide the best care.

WelcomeHome Software is a customer relationship management (CRM) platform purpose-built for senior living operators. Founded in 2017 and headquartered in Atlanta, WelcomeHome delivers intuitive, highly configurable technology that helps organizations operate more efficiently and gain actionable insights into sales and marketing performance. By combining easy-to-use software with dedicated customer success support, WelcomeHome empowers teams to focus on building meaningful connections with residents, families, and referral partners.

​Power Moves is a virtual event series created for senior living Sales & Marketing professionals. The series is designed to help attendees make smarter, more strategic decisions through fresh ideas, peer insights, and practical expertise.

​By participating in this event, you agree to our Event Participation Terms & Conditions.