When Sales and Marketing Break Down: How to Build It, Run It, and Scale It
In a difficult economy, growth gets harder when sales and marketing are out of sync. This practical executive conversation brings together Jonathan Garber of Flying Chimp Media and Dan Lubic of Sales Xceleration to break down why sales and marketing efforts fail, what leaders must have in place to succeed, and the roadmap for building a system that can grow with the business.
Designed for owners and C-suite leaders, this session will cover messaging, process, lead handoff, visibility, accountability, and the alignment required between sales, marketing, and operations to drive real results.
Jonathan Garber is Marketing Strategist and Storyteller at Flying Chimp Media, where he helps businesses grow through strategic messaging, thought leadership campaigns, video content, and authentic storytelling. He works with professional services firms and companies across a range of industries to strengthen brand presence, attract qualified prospects, and improve conversion. Jonathan is also a frequent speaker on marketing, branding, and business growth.
Dan Lubic is a revenue growth leader with Sales Xceleration who has spent more than 26 years building and scaling sales organizations at the highest levels, and now brings that same playbook to growth-focused companies as a fractional CRO.
He’s held senior leadership roles at FedEx and Cart.com, where he led global teams and delivered record-breaking results, including exceeding business plans by more than $1.3 billion and helping drive the most profitable year in FedEx Logistics history.
Today, he works directly with founders and CEOs to fix what’s actually broken in their revenue engine, whether that’s strategy, pipeline, process, or team, and installs the structure, accountability, and systems required to produce predictable growth.
Known for cutting through noise and simplifying complexity, Dan brings enterprise-level rigor to companies that need revenue growth results, helping them grow faster than they thought
Location: Lutron Experience and Training Center,
Time: 4-6 PM