Wilful - Lunch & Learn - Make Your Business Investable: Marketing Communications That Will Attract Capital in 2027

​Make Your Business Investable: Marketing Communications That Will Attract Capital in 2027

​5 key takeaways

1. ​Build an investor-ready sustainability narrative — turn your climate or impact proposition into a compelling commercial story with a clear path to growth and returns.

2. ​Communicate proof, not promises — use credible data, customer traction, impact metrics and third-party validation to make your story investment-ready.

3. ​Master the 2027 investor attention economy — learn which communications channels, content formats and thought-leadership tactics can help sustainable startups stand out.

4. ​Turn founders into trusted voices — develop a distinctive founder narrative that builds credibility with investors, media, customers and strategic partners.

5. ​Create an integrated investment communications plan — align PR, social media, content, events and investor outreach around a clear fundraising narrative and measurable objectives.