How to Scale to $7M ARR with LinkedIn with Michel Lieben, GTM expert (71k followers)
How to Scale to $7M ARR with LinkedIn featuring Michel Lieben, GTM expert
Most founders are now posting on LinkedIn, but only a handful can say that they’ve turned it into a repeatable revenue engine.
ColdIQ, a B2B GTM agency, started doubling down on LinkedIn content before it was a thing.
Two founders, Michel Lieben (71k followers) and Alex Vacca (63k followers), were the first from the team to post.
Today, ColdIQ has reached $7M ARR. 80% of that is directly attributable to LinkedIn.
We're hosting a free live session with Michel, where he'll walk through the exact system that got them there.
About the event
This is the exact go-to-market routine they run every week to turn LinkedIn into their #1 acquisition channel.
In this session, Michel will share:
The GTM Flywheel: the thesis behind betting big on LinkedIn and what actually drove them to reach $7M ARR, 80% coming from LinkedIn alone
ColdIQ's post → outreach workflow
How they scaled from founder-led content to 30 team members publishing
The exact Taplio routine ColdIQ uses to build their LinkedIn efficiency layer
✅ What you'll get
A repeatable LinkedIn-to-pipeline system you can run this week
The actual "post → qualified outreach" workflow ColdIQ uses to create effective posts and efficiently convert engagers into meetings
A team-content playbook: how to scale from founder-led content to team-wide publishing
A live Taplio demo on how to launch content campaigns made for LinkedIn: from setting up lead magnets, to engagement, and connection requests at scale
🗓 Agenda
Welcome & context
Behind the ColdIQ thesis: why they bet big on LinkedIn and how they scaled to $7M ARR
ColdIQ's signal → outreach workflow
Scaling content across 30 people: the system and the tools
Taplio live demo: how ColdIQ uses Engagement Feeds, Auto-reply, Connection Requests, and more to build their LinkedIn efficiency layer
Live Q&A with Michel
🎯 Who should join?
Founders posting on LinkedIn but not seeing it convert to pipeline
Agency owners and sales leaders trying to scale content beyond themselves
GTM and outbound teams looking to layer LinkedIn into their prospecting motion
Marketers building social-led pipeline systems for B2B teams
🎙 About the guest
Michel Lieben is the co-founder & CEO of ColdIQ, a B2B GTM agency. Now, ColdIQ has scaled to $7M ARR. 80% of that revenue is directly attributable to LinkedIn. He started out posting on his own. Now, 30 team members post regularly on LinkedIn, and a third have over 5,000 followers.