

After the Idea | Fireside Chat with Julia Austin
Join us for a fireside chat (& casual lunch) where Pato Bichara, CEO of Collective, interviews Julia Austin, Executive Fellow at Harvard Business School, founder coach, investor, board director and author of After the Idea: What It Really Takes to Create and Scale a Startup.
In this conversation, Julia will unpack the core lessons from her book, a practical guide to building startups with intentionality and operational excellence. Drawing from her experience at companies like Akamai, VMware, and DigitalOcean, as well as years of teaching and coaching hundreds of founders, Julia will share battle-tested strategies on what it truly takes to move from a great idea to a thriving, scalable venture.
Whether you’re a founder, early joiner, or aspiring entrepreneur, this session offers grounded insights on the realities of startup building, from customer development and team management to process design and growth.
The first 80 attendees will receive a free copy of the book!