

CX Collective: Moving from Startup to Scaleup 🚀
​From startup to scaleup: how do you evolve the customer experience as you grow?
​Growth changes everything. The processes, teams and ways of working that got you through the startup phase don’t always work as you scale.
​Join us for an intimate event exploring what it really takes to make the move from startup to scaleup — and how you evolve the customer experience without losing the speed, personality and customer closeness that helped you grow in the first place.
​We’ll hear from leaders who have lived that journey, including:
​Pip Heywood, MD at Thortful
​Aiden Roworth, Creative Director at Thortful
​Charlotte Hudson, Global CX Manager at Humantra
​Isobel Mills, Customer Delight Director at Bloom & Wild
​We’ll unpack the realities of scaling: when to introduce more structure, how roles and responsibilities evolve, where technology and AI can help, and how to keep teams aligned around the customer as the business becomes more complex.
​Expect an honest conversation about the growing pains, lessons learned and trade-offs that come with scaling — including what worked at the beginning, what had to change, and what they wish they’d known sooner.
​You’ll leave with practical ideas for building a customer experience that can scale with your business, without losing what made customers love you in the first place.
Hosted by DigitalGenius, the AI Agent your customers rave about 🔊